THE AUTHOR

Elsa P. Pinto-Melikian
President & Founder
Your Registry®, Inc.

Elsa Pinto-Melikian is founder and president of Your Registry®, Inc., a unique outsource registry service provider in the US. The company is the only one to offer on-line & 24/7 toll-free guest & registrant sales and support, and provide the consulting & marketing tools independent retailers throughout the country need to create, execute and compete successfully in the registry business.

Since creating Your Registry®, Inc. in 1998, Ms. Pinto-Melikian has expanded beyond independent retailers to include other more specialized retailers. Her registry services can be found at Ace Hardware and True Value stores, gourmet food stores, and at catalog and specialty merchants, as well as more traditional wedding gift retailers.

As an expert in retail wedding and gift registry, Elsa has been interviewed on CNN, as well as by The Wall Street Journal, Home World, HFN Gourmet News, Kitchenware News, Gourmet Retailer and a number of retail trade publications.

Your Registry®, Inc. and Gourmet Catalog Company of Dallas, TX signed a strategic partnership in May 2003 to increase services to both their client bases.

Elsa attended U.C. Davis, focusing her studies on Managerial Economics and began her successful sales and marketing career in 1980 at Xerox Corporation.